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Seminar Reveals How to Grow Your Small Business from Your Current Customer Base

By Anonymous

Over 90% of small business owners are letting money walk out the door of their business each and every day. Small businesses work hard to acquire new customers, yet most of them are missing an untapped source of sales that exists at their company. Studies have shown that it's easier to sell a customer
the second, third or fifteenth time than it is to sell them the first. And with each sale, your costs go down. You don't have to work so hard.

"When I ask small business owners what action they are taking to keep in touch with current customers, the answer is normally 'we don't,'" says small business consultant Denise O'Berry. They're missing a gold mine of opportunities to make easier sales and create a loyal following of customers that will return time and again."

Her free seminar, Make Your Customers Stick: The Secrets to Building Long Lasting Relationships, will be presented on January 31, 2002 from 2:00 to 3:00pm at Pasco Hernando Community College West Campus, Room C205-AB, 10230 Ridge Rd., New Port Richey. Key points from the seminar include:

- Simple, cost effective methods you can use to keep your customers coming back.
- How to get your customers to grow your business for you.
- Easy steps you can take to add value to your products or services.

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Success Tips for Small Business Owners

By Lorraine Pirihi

Running a small business requires many skills. However, to do this successfully you need to organize yourself first. Avoid procrastination - read the following and take action.

Successful Small Business Owners Look After Themselves First

Exercise regularly, eat healthily and be around positive people. Feed your mind by attending personal development courses. Read self-help and motivational books, listen to tapes. Stress management levels will be much more effective when you look after yourself.

Do the right thing by yourself and you'll have heaps of energy, be motivated, have more balance in your life which in turn will help you be more productive and successful.

Successful Small Business Owners Clean out the Clutter Regularly

You will save yourself heaps of time, energy and money if you clear out your work and home environment…paperwork, books, old equipment etc. You'll be able to find things, save money because you won't have to buy what you already have hidden somewhere, plus you'll be less stressed. Organize your office and your small business premises regularly…keep the clutter out. Eliminating clutter will help you to avoid procrastination. It's too easy to avoid getting things done if you are overwhelmed with clutter.

Successful Small Business Owners Use the Right Tools

It's no good having the latest whiz-bang computer when the desk that you sit at is too small to accommodate it, or the chair has poor back support, or the lighting is dull causing you eyestrain and fatigue. All these factors heavily influence how you work. Invest in a decent desk, purchase a desk lamp or change the light globes.

Don't avoid the warning signs your body gives you. Take action now before you have eye, back or neck problems.

Successful Small Business Owners Use a Diary or Digital organiser

With so much to organize in your small business, you need to record your appointments and things to do and goals somewhere. Preferably in a paper diary or digital organiser that you can take everywhere. This is the most effective way to get things done, plan your work and your life. Balance is extremely important. Top achievers are great at time management (even if they have to pay someone else to organize them).

Successful Small Business Owners Learn to say "No"

To dramatically improve your productivity and do more of the things you want, you have to be firm with others and let them know if you cannot, will not or are unavailable to fulfil their requests. If you constantly say "yes" to everyone else's requests you will never have the time to do what you really want to.

Book yourself into a self-assertiveness course to learn these skills if you feel you need to.

Successful Small Business Owners Do What They Do Best and Delegate the Rest

See what tasks you can delegate tasks which would suit someone else's talents. Many small business owners are spending heaps of time on mundane secretarial tasks which would take a person who is trained in that area a quarter of the time to undertake. Stress management is an important part of running your small business. Reduce the stress by delegating or outsourcing wherever you can.

Use a bookkeeper, personal assistant or virtual assistant. Always ask yourself, who else can I get to do this? Use your time management to focus on what you do best.

Successful Small Business Owners Only Have Meetings if Necessary

Make sure the meetings you organize in your small business are relevant and run effectively. Avoid procrastination - always make sure there is an outcome and all actions are followed through.

The Final Word

By following these simple yet very effective time management tips for small business owners you will have more control over your work and your life. You'll have more balance, experience less stress and be more proactive.

Avoid procrastination…take action today!

About the Author

Lorraine Pirihi is Australia's Personal Productivity Specialist and Leading Life Coach. Her business The Office Organiser specialises in showing small business owners and managers, how to get organised at work so they can have a life! Lorraine is also a dynamic speaker and has produced many products including "How to Survive and Thrive at Work!" To subscribe to her free ezine visit www.office-organiser.com.au

This article may be reproduced providing it is published in it's entirety, including the author's bio and all links. For further information please contact Lorraine Pirihi.
lorraine@office-organiser.com.au

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Super-Charge Your Small Business at The Small Business Conference: September 15, 2004, Jack London Square Conference Center, Oakland, California!

By Anonymous

August 10, 2004 -- Guerilla Publicity

In addition to the four forums, ten suites are setup for presentations along the pool deck. Jill Lublin, author of “Guerilla Publicity” will be hosting a book signing on the pool deck at 1 PM, following her luncheon presentation “Guerilla Publicity.” Recently published author Talia Dashow, will also be presenting her “How To Attract Customers For Small Businesses,” in a pool side signing at 1:30 PM.

The pool deck suites will open a new arena to the Small Business Conference: The Franchise. These exhibitors will be demonstrating their products and services to potential business partners, which wish to become small business owners. “Franchise Land” is open from 10 AM to 6 PM, and offers individual the opportunity to explorer if they want to participate in a franchise, instead of buying or building a small business.

Who Should Attend The Small Business Conference:

CEO, CFO, President, venture capitalists, marketing managers, product managers, business developers, advertising executives, and anyone considering buying or franchising a small business.

Schedule of Events:

The Atrium Conference Center
9:30 AM     Advocare Health Systems, Brian Schrader, “Small Business Medical Alternatives”
10:00 AM Pac-AM Warehousing, Trey Matheny, “Web Solutions for Small Businesses”
10:30 AM Management, Monte Campbell,    “Essential HR Management for New Businesses”
11:00 AM Management, Nancy Nasa, “Seven Facts About Individual Health Insurance”
11:30 AM Management, Susan Shargel, “Reduce Costs and Increase Employee Benefits”
1 PM          American Express, Michelle R. Alberda, “Small Business Financial Strategies: Planning and Execution”
1:30 PM     Published Author, M. Tanner, “Small Business Online Accounting Solutions”
2 PM          Thelen Reid & Priest LLP, Adrienne Yeung, “Protecting Intellectual Property Rights”
2:30 PM     Small Business Administration, Rose King, “Services Available from the SBA”
3:30 PM     US Pacific Rim Chamber, Mark Liu, “Seven Steps to Marketing Overseas Made Easy”
4 PM          Published Author, Susan Urquhart-Brown, “Five Ways to Build Your Business With Referrals”
4:30 PM     Bay Area Business Woman, Anna Marks, “Ten Tips For Small Business Advertising”
5 PM          Renaissance Entrepreneurship Center, Janet Lees, “Seven Keys To Success for Small Business”
5:30 PM     Silicon Networks, M. Tanner, “Jump Start Your Web Solution: Seven Easy Steps to Indexing”
6:00 PM     ebig Meeting, Sherrie Schmit, “Content Management and Business Intelligence”
7:00 PM     Gadi Shamia of SAP will demonstrate “SAP Small Business Intelligence Solutions.”
The Gulf Conference Center
9:30 AM     Marketing. Kyle Ward, “Small Business Customer Relationship Management”
10:00 AM Marketing, Jerry Erwin, “Seven Steps To Effective Marketing”
10:30 AM LIFT, Sophia Kabler, How to Grow Your Business by Working Smarter Not Harder
11:00 AM Published Author, M. Tanner, “Jump Start Small Business Revenue: Seven Steps to Success”
11:30 AM Published Author, Ellen Looyen, “Personal Branding”
12 Noon     Published Author, Jill Lublin, “Guerilla Publicity”
1 PM          Published Author, Talia Dashow, “How To Attract Customers For Small Businesses”
1:30 PM     Marketing, Kathleen Crooke, “Effective Marketing Communications”
2:00 PM     Marketing, Diana L. Gelow, “Get Clients NOW! Seven Easy Steps”
2:30 PM     Marketing, K.C. Hatcher, “Brochures and Websites That Sell”
The Wireless Conference in The Gulf Room
3:30 PM    The University of Phoenix, Peter Young, Wireless Technologies in The Year 2006
4:00 PM    Wireless Conference, David LaDuke, Home Office Wireless Networking
4:30 PM    MacVolks, Todd Corleto, Wireless Networking & Mac
5:00 PM    PacAm Warehousing, Trey Matheny, Wireless Warehouse Management Systems
5:30 PM    Asante Technologies, Kevin Daniels, Security for Wireless Access Ports
6:00 PM    ebig Meeting, Trey Matheny, Wireless Technologies Made Simple
7:00 PM          Harsh Verma, Ph.D., Challenges of Wireless Connectivity for Transportation: Amtrak Trains

The Atlantic Conference Room
9:30 AM          Marketing, Lisa Cain, Web Promotions for Small Businesses
10 AM              Creative Office Solutions, Marleen McCall, “Outsource Small Business Tasks”
10:30 AM     Marketing, Lora Banks, Heart and Soul of the Office
11:00 AM     Management, Carol Brockman,     Perfect Your Business Communications
11:30 AM          Attorney at Law, Peter Stanwyck, When Is An Employee A Contractor?
1 PM              The Breakaway Group, Charles Fred, Leadership for Small Businesses (Simulcast)
1:30 PM              Ivy Hotels Limited, Henry Bose, “Value Add and Service Sells Commodity Items!”
3:30 PM          HQ Office, Jennifer Geer, The Virtual Office
4 PM                    BizXchange, Chris Haddawy, Reduce Costs and Increase Revenue Through Trade
4:30 PM          Management, Mike Harris, 10 Ways To Raise Capital For Your Business
5 PM                    MPower Communications, Terry Daniel, Success With Telecommunications

For more information on the Small Business Conference, contact:

Silicon Events (www.siliconevents.org)
Jack London Inn
(510) 463-8900

Hotel Information:
The Jack London Inn is a 110 guest room hotel, with T1 wireless connectivity to all parts of the hotel. The onsite restaurant, “Roscoe’s House of Chicken and Waffles” offers room service, catering, and dining room service. The hotel can be reached at (510) 444-2032. (www.jacklondoninn.com)

Silicon Networks is the developer of the wireless and simulcast technology for the Jack London Inn, and offers full wireless support to the room. Additional services include conference rentals for digital projectors, public address systems, laptop and desktop computers, printer services, and portable network setup services. Silicon Networks (www.siliconnetworks.us) can be reached at: (510) 463-0200.

This article courtesy of http://smallbusiness-center.com/.
You may freely reprint this article on your website or in
your newsletter provided this courtesy notice and the author
name and URL remain intact.